Cinemark, the third-largest movie theater in the U.S is looking to recommence its 500 plus cinema theater by July 17.
The cinema theater would be reopened in mid-July with enhanced sanitizing techniques including social distancing protocols as per government official’s orders and protocols.
The company announced on Wednesday a phased reopening plan starting June 19 in Texas. The rest of its locations will open between July 3 and July 17 in advance of Disney’s “Mulan” on July 24 and Warner Bros. “Tenet” on July 31. Some Cinemark theaters won’t open until July 14.
Industry sources plan Cinemark, AMC, and Regal theaters to recommence their cinemas Los Angeles and New York City — the country’s two busiest moviegoing markets — as early as July 10.
Cinemark CEO Mark Zoradi tells The Hollywood Reporter that “What we are doing is very substantial and very significant,” “Our theaters are always clean. Now they will sparkle.” He added.
Cinemark is the third largest movie theater in the US it operates around 555 cinemas in 41 states and 15 countries throughout south and central America.
Cinemark listed below some additional rules that would be implemented:
“All public and high-touch spaces, such as concession stands, door handles, drink stations, self-ticketing kiosks, benches, and restrooms will be thoroughly sanitized every 30 minutes using products identified by the EPA to be effective in eliminating COVID-19.
Each auditorium will be disinfected every morning, and all handrails and occupied seats, along with those on either side, will be sanitized between showtimes.
All theatres will reopen with reduced operating hours and staggered showtimes to maximize physical distancing.
For additional assurance, there will be seat wipes and ample hand sanitizer available for customer use.
In accordance with CDC recommendations, guests are strongly encouraged to wear face masks. Where applicable, Cinemark will adhere to local policies that require residents to wear face masks in public.
Cinemark will be employing new tactics to increase the fresh air intake to enhance the overall air quality of our theatres and using High-Efficiency Particulate Absorbing (HEPA) filtration in all vacuums.
To help reduce potential contact between cash and food-handling areas, cash payments will not be accepted at the concession stand. However, each theatre will have a designated area where cash will be accepted, and gift cards will be available.
Moviegoers are asked to properly dispose of their trash to further protect our employees and allow for maximized cleaning between showtimes.”